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Maffei Ventures participates in ysura GmbH through a convertible bond

The Maffei Ventures GmbH is investing through a convertible bond in ysura GmbH, Munich.

 

ysura provides pharmaceutical-specific software solutions for sales and marketing, such as Customer Relationship Management (CRM), activity planning, consent management, multi-channel marketing campaigns, order processing, sample management, Key Opinion Leader (KOL) management, and Augmented Video Conference. Of particular interest is their latest product, yRoom, an Augmented Video Conference that combines video conferencing with a CRM system.

 

Especially in the past months under the conditions of the COVID-19 pandemic, ysura GmbH has experienced rapid growth. Maffei Ventures is not only investing through a convertible bond in ysura GmbH but is also actively supporting the company through m.partners GmbH.


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